Google Penguin 2.0 Update

Google did a major update Penguin 2.0 which impacting 2.3% of queries now have to see who are affected and who are gaining.

Penguin 2.0 rolled out today

Read more about Google Penguin 2.0 Update

What to expect in SEO in the coming months – Matt Cutt

Penguin 4, With Penguin 2.0 Generation Spam-Fighting, Is Now Live

Watch Out: Google’s Penguin 2.0 Is Fast Approaching

Penguin 2.0: PANIIIIIIIIC!!!…(or not)

Google Page Rank Update Schedule 2013

Usually Google don’t declare about page rank update.  Here are some expected Google Page Rank Update Schedule 2013. First updates already going on. I have noticed in couple of my website PR change.

1st Update – January 28 to February 6

2nd Update – June 27 to July 7

3rd Update – September 29 to 4 October

4th Update – 24 December to 29 December

Keyword Diversifications for Link Building

Many SEOs (including us) got hit by over optimizing our anchors with 50%+ of the links with just a few keywords. As you probably know, Google sent close to a million emails for suspicious link building, prompting all sorts of panic in our community.

People made re-inclusion requests, a handful tried to remove their links, some businesses closed, while others changed their domain name.

In most cases, all that needed to be done to fix the site was re-balance the anchor profile to a “more natural” distribution.
Make four buckets and put at least 4 or 5 anchors in each bucket…
- 10% primary keywords – Denver brick maker, Denver bricks, Denver builder
- 50% brand keywords – Acme.com, Acme.com, Acme.com, Acme, Acme Bricks, Acme Specialty Bricks
- 20% useless keywords – click here, visit now, check this out
- 20% LSI keywords – brick maker, Denver, how to make bricks, brick specialist

Source: linklicious.me